Skip to content
Executive Leadership & Strategy5-day executive programUSD $1,999

Strategic Communications & Executive Media Presence

Crisis communications, public speaking, and media interviews for leaders in the public eye.

IPAT Executive Certificate 5 intensive days CEOs, executive committee members, managing directors, senior public leaders, and high-potential leaders one role away from enterprise leadership.
Explore the program Register interest

The executive challenge

The problem this program solves

A leadership transition, a market shock or a political shift is coming for your strategic communications agenda; the question is whether the execution architecture survives it. How you deliver strategic communications sets the price of every change you attempt afterwards. The programme builds the craft authority cannot confer: how to sequence strategic communications, assemble its coalition, and keep it moving when everything competes.

Context

Why this matters now

Hybrid and distributed operating models have quietly rewritten how influence, culture and strategic communications accountability work.
Leadership transitions, elections and reorganisations make strategic communications execution architecture the difference between continuity and reset.
The next strategic communications disruption will not wait for the planning cycle — institutions are being tested in real time.

Capability

What you will be able to do

  • Make high-stakes strategic communications decisions under uncertainty with a disciplined, repeatable process.
  • Build the coalition any serious strategic communications change requires.
  • Lead strategic communications change that survives resistance, politics and leadership turnover.
  • Deliver the first 90 days of strategic communications with commitments you can keep.

The IPAT Course Standard

The five-day journey

Each day is a deliberate progression in managerial capability — from strategic context, to analytical frameworks, to applied practice, to executive judgement under pressure, to a capstone that produces something your organisation keeps.

IPAT Signature Case™

The Decision Only You Can Make

A reorganisation at a scaling fintech has one role too many at the top: two trusted executives, one mandate in strategic communications, and a board that wants it resolved before results season.

Your decision: Decide the mandate, the person and the exit — with the fairness, the narrative and the successor plan each choice implies.

Mandate and decision-rights analysisExecutive assessmentsPrecedent cases from peer institutions

Day 5 · The Capstone

What will you change when you return to work?

Build the execution architecture for your institution's most important strategic commitment: decision rights, cadence, accountability, and your own first 90 days.

You leave with: Strategic Execution Architecture

Methodology

Frameworks you will master

IPAT-proprietary methodology
  • • IPAT Strategic Execution Framework™
  • • IPAT Executive Capability Model™
Established practice you will apply
  • • Scenario planning methodology
  • • Strategy maps and balanced scorecard lineage
  • • Decision-rights design (RAPID-style)

Cohorts

Upcoming cohorts

New dates are being scheduled

Register with your preferred start date and our admissions team will match you to the next available cohort — or contact us to arrange an in-house delivery for your organisation.

Register your interest

Explore further

Related programmes

Learners of Strategic Communications & Executive Media Presence frequently pair it with these offerings from the same divisions.

Executive Leadership

Executive Certificate in Financial Data Architecture, Automation & Decision Intelligence (FDADI™)

Flagship: From spreadsheets to strategic intelligence. Redesign the finance function for the age of AI.

View programme Executive Leadership

Executive Leadership in the Age of AI

For CEOs and Directors.

View programme Executive Leadership

Strategy Execution Excellence

Balanced Scorecard, OKRs, Performance Systems.

View programme
base44
Edit with Base44